CEO Jean-Claude Biver Opens TAG Heuer Boutique in City Centre Mall Doha


Press release, Doha 9th October 2016

On Saturday 8th October, TAG Heuer CEO & President of LVMH Watch Division Mr Jean-Claude Biver unveiled the newly opened TAG Heuer corner in Al Majed boutique in  Doha City Centre Mall  in Qatar.  With a ceremonial ribbon cutting alongside the Al Majed family “ Jamil , Ahmed , Mohamed & Nasr Al majed and in front of key Middle-Eastern media in attendance and , Mr Biver announced the next step of the brands expansion across the Middle-East.

 “With such prestigious prospects for the future and an international clientele both locally and via Qatar’s renowned business representatives we anticipate big things for this new branch of TAG Heuer” said Anne-Claire Richomme, Regional Marketing Manager for TAG Heuer Middle-East.

City Centre Mall Doha is open from 10am till 10pm Sunday through Wednesday, 3pm till Midnight on Friday and 10am till Midnight every Saturday.

TAG Heuer, a creative force defying convention through the “aesthetics, quality, accuracy and exclusivity of its products”, has three pillars: Avant-garde (which has been driving us since we were founded more than 150 years ago), accessible luxury (proudly being both a benchmark and the industry leader in this throughout the world) and perceived quality (which must always be twice the value of the timepiece).

For any further enquiries, pricing information and more imagery please contact

Tag heuer POS , City Center , Doha Qatar .